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Talk through the idea first. Launch research when the case file is ready.

Turn a rough startup idea into a structured case file, launch research only when it is ready, then keep iterating in the same case.

The assistant closes missing gaps first. When the case file is ready, it points to the Start research button under the reply. After the report lands, the same case stays open for follow-up work.

The founder-tax comparison

A full idea research cycle for about the cost of a coffee, not another month of expensive guessing.

Typical wandering cost

$1,499

Samplence research

$3

Use one complete research pass to pressure-test the idea before you spend real money on design, code, ads, or consultant-grade wandering.

Turn a rough app idea into a structured case file instead of arguing from half-formed notes.
Run external research only when the case is ready, not because the chat guessed on your behalf.

1. Build the case file

Drop the idea in any shape. Samplence turns it into a clean case file and asks only for the missing facts that matter.

2. Start research explicitly

Research does not auto-run. When the case is ready, the assistant points to the Start research button under its reply.

3. Keep pushing the idea

After the report arrives, keep working in the same case with the full case file and report context still in play.

Startup idea research before you build | Samplence